news > Josh Cellars and Tombras' Viral Social Success Drives Wine Sales Among Gen Z
Josh Cellars and Tombras' Viral Social Success Drives Wine Sales Among Gen Z
If you haven't seen Josh memes in your feed lately... you may want to get your internet checked. Gen Z memers have sent the brand into total virality on social media, and sales of Josh are seeing the same trajectory.
See what Ad Age has to say about how our social strategy for Josh is fueling the internet's fire for one of the country's top wine brands: https://adage.com/article/digital-marketing-ad-tech-news/josh-cellars-meme-drives-gen-z-wine-sales/2538701