Pods
overview
The World’s Smartest Billboard
We partnered with Google Gemini to turn PODS iconic storage container into the world’s smartest billboard - a billboard that knew where it is, what time it is, could read traffic conditions, weather conditions, local news - and then serve up real time ads. The truck drove across every neighborhood in NYC and leveraging Google AI, generated over 6000 hyper-local realtime ads. The activation generated a 60% increase in website sessions and a 33% rise in quote requests in the NYC area.
Results
+59%
increase in web traffic
+33%
leads
1600
unique messages
+51%
gain in search volume YoY
“Tombras used Google’s Gemini to create over 6,000 hyperlocal ads”
Impossibly Smart Billboard Using Gemini #AI
Daily DOOH
Tombras and Google Create an Impossibly Smart Billboard using Gemini AI
LBB Online
Tombras Partners with Google and PODS to Create an Impossibly Smart Billboard using Gemini AI
RoastBrief
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